Gasuku, Samwel Mwita

Framing of News Articles on Adult Education Issues in Tanzanian Print Media

By Gasuku, Samwel Mwita

This study examines how Adult Education (AE) is framed in Tanzanian print media using a mixed-method approach. This study involved content analysis of four newspapers: Mwananchi, Habari Leo, The Citizen, and Daily News, along with 50 key informant interviews. Articles from 2016 to 2021 were analyzed using framing theory and an explanatory research design. The findings indicate a predominant focus on the positive aspects of AE initiatives in newspapers. However, this one-sided representation may hinder stakeholders from addressing AE challenges and limit public understanding of AE policies, complexities, challenges, and potential solutions. This study recommends that newspapers should engage in more comprehensive investigative coverage on AE, highlight challenges, and collaborate with AE experts to ensure accurate and balanced coverage. © 2024 The Author(s).